Advertising device



Jan. 16, 1923. 1}442,271.

' l. HEIDENREICH.

ADVERTISING DEVICE.

FILED nue.2s. 1921.

vertising devices and, more partmularly, to

Patented Jan. 16, 1 923.

1s1non EEIDENREIGH, OFS'I. LOUIS, missova1,

ADVERTISING DEVIGE.

Application fi1ed. August 29, 1921.=1Seria1 N0. 496,382.

T 0 all 10 7mm c't m.z zy c0ncern v Beit known that I, Isnxm HEI DENREICH a citizen of the United States, resiclingat the citv 0f St. Louis, State 0f Missouri, have inventd a certain .new ahd usefullmprovement in Advertisihg Devicesorf which the followin-g is a specificz'mtion, reference be1 ng had t0 the aCcompanying drawing, fo rmmg a art thereof.

bis invention relates generally t0 ada certain new and useful il nprovement in adver-tising devmes of ehe type commonly -known as bilhfil6s o1 1100ks, the principai object 0f my present invention bemg tu provide an advertising, device in the form of a simple inexpensive billfile 01' hook re'ad11y convertible or foldable into and out of open 01 bi1l receivihg condibion, the file when closed 01' folded ocoupying a small space for convenience in :handlii1-g axad shippiaag and wvhen unfolded- 01' open be1ng read1ly suspended upon a wall, deskor the like and 11013 only providing an eflicient' fi1e upon which bills, receipts, and other such papers may be conveniently Supported, but a1s0 affording an attractive advertising med1 um. With the above and other objects in v1ew, my presexitfinvention rsicls in the nove1 features of form, construction, arrangement, and combination of parts hereinafterdescribed and afterwards pointed out in the c1ai1n.

In the accompanying drawing, Figure 1 is a rear elevational view 0f an advertising bil1-fi1e constructed in accordance with and embodying my invention, ehe

fi1e being shown in fu1l lines as When in.

folded 01 collapsed condition; and

Figure 2 is an edge elevational view of the file as whenin unfolded 01 so-called open condition.

Referring now more in detail eo the said drawing, which illustrates a practical embodiment of my invention and in whichlike reference-characters refer to like parts throughout the several views, 1 indicates what may be described asthe body-member 0f the fi1e, Which is preferably in the form of' a rectangular fiat sheet 01 section of cardboard 01 other suitable relatively .stiflf 01 rigid material, adapted to receive uponits front face the advertisingmatter 01 the like so be displayed.

2 indicates a'disk pieferably of metal 01? other s1iitble sheet materialfihichi fixed,

rear face of bodyl, asbest Seen in Figre l. The disk 2, however, is diamtrically bent or displaced upon itself, as ab 4fso that approxirh ziteljr theiupperhalf of the disk is ofisetco extencl flatwise re1atiVelybo, but in somewhat spaced relation from, the rear;face 0-:f body l, as best seen in'Figure 2.

Provided in the upper portion;of disk2 is an ape rtura o1 opening, for puiposes shgrt-ly app@aring; and providedin the band 4 1s a perforat1on or aperture, as at 6, in

alignment with Whi0h latter aperture t 0 provide a s0-calied slide-way trending-longitudinally 0f body-member l, is;a third apertu re f0rmed, asat 7 through@the-upper end of an offset ordisplaced portion 8 prov id ed in the disk 2 'at and adjacent its lowe'r marginal edge, as shown. v v

Disposecl f01 bot]q slid'able and frotary movement in the slide-Wayso provided, is

pr0per, which member is co'mposedof a single section of suitab1e wire benc within its length to integrally incl1lde a; prong6d bill-engagingortion-10 at one 0rthe 1OWGI encl of the stem 9 anti-a hook 11 at the other 01' upper endof the Stem 9,- as seendn b o th Figures 1 and 2, the hook 11 being adztpted f01 interlocking eng'agement with disk-ape'r- .the elongated stem 9 of ohe file-member ture 5 for purposes also shortly appearing.

In use oroperation, when it is desired t0 close the fi1e, as, f'or instance, in packing or shipping the stem 9 0f the fi1e-m6mber is' slidably, moved lengthwise in its slide-way towards the upper 01 t0p edge of the body- 111ember 1, itsmovement in such. direction being limited by engagement betwee n its pronged end'-portioh 10 and the 1ower edge portion 8 of the disk 2. The file-membier as a Wh0le is then rotarilj nioved relatively t0 the body-member 1 to lie compactly approximately flatwise upon the rear face of' body-member 1, as seen in fu1l lines in Figure l, and I may add thatthe file-member, inchiding its stem 9 and pronged endportion 10, is preferably of such dinriensions relatively t0 the body-memberl that when -in such f01ded 01 inoperative position, the' file-member is confined entirelywithih the aiea of the, bOdy-m(amber l, asalso seen in Figure l.

When .it isdesired to open anduse thefi1e', the file-member \is sl idablyihoVed downwardly in its slide-way towards the lowef edge of the body-member l, as indicated by dotted lines in Figure l, and then reversely rotarily movec1 to project its pronged endportion 10 forwardly belo;w the lower edge of, and approximately at right angles t0, the

body-member 1, as illustrated in Figure 2,

device as a whole may be convenientl*y sus pended upona Wall, desk, 0r the like, eiliciently then serving the function not on1y 01": a bill-file, but also 'of a displaying mediun1 for advertising matter 01 the like ap pearing upon the freut surface 0'f bodymember l.

My new file is very simple in fff01l1'l and construction may be inexpensively und ec0- nomically manufactured, nmy be readily folded to occupy a small space, as in packing and shipping, muy be conveni'ently openec l and locked in operative paper-filing and advertising display condition, and when open 01 untfolded provides both a 0011- venient bill-file and an attractive advertising medium.

I am aware that changes in the form, con struction, arrangement, and combination 0f the several parts of my new aclvertising device may be -made and substituted for those herein shown und described Without depa rting from the natura and princip le of r ny 1nvention.

Having thus described my invention, what- I clain1 z u1d dgsi re tosecure by Letters Patent is:

Adevice of th kind described including a body-member in the f01m 0f a flat section 01: material provlding an advertisingdisplay surfac6, a second membel. fixed upon Ehe rear face 0f the body-member With a portion 0f its area offset and spaced from the BOdy-member, the ofl'set portion having a single aperture und the second men1ber having a plurality 013 additional aligning apertures for1ning a slide-way, und a file member proper integrally coniprising a" end-portion disposed fofwzudly an6l below the lower edge 0f anal af proximately ab right angles t0, the body-Inember, thefile i member being adaptd t0 removably fit at it;s hook in said single aperture of the Second n1ember whe1i in operative position f0r releasably l'ocking the fi1e .member in such position.

In testimony whereof'l hzwe signed my nzune to this specification.

ISIDOR HIEIDENREICH, 

